Direct Marketing With Managed Benefits Services

Managed Benefits Services is a leading provider of managed care benefits in the United States, providing direct access to providers of these benefits and extended care. Managed Benefits Services also offers extended medical services through its network of consultants, directly assisting providers with policyholder communications, claims processing, and medical records management. Managed Benefits Services is owned by Direct Line, Inc., a California corporation. Krishen Iyer, founder of Managed Benefits Services was a Fresno-area businessman primarily specializing in the verticals of dental insurance and health care marketing and directs and consults Managed Benefits Services. Click here for more details about krishen iyer fresno

The business of Managed Benefits Services has grown significantly from its inception, and Krishen Iyer has grown as a local fixture in the San Diego area. Managed Benefits Services now provides a full range of direct client and independent medical marketing, managed benefit consulting, and medical insurance product sales to a full assortment of clients in California, including chiropractors, physician groups, and independent managed care providers. Managed Benefits Services has also launched their own advertising agency, called Managed Benefits Advertising, to help local business grow their marketing campaigns.

Managed Benefits Services markets to a variety of client and related industries. Managed Benefits Services markets direct to providers of managed benefit plans and extended health care insurance in California. One of Managed Benefits Services' primary markets is the large public companies that provide many types of long term disability insurance. These large public companies include CIGNA, GE, Microsoft, and UnitedHealth Group.

There are some specific techniques Managed Benefits Services uses to market to large public companies. Managed Benefits Services contracts with a local Benefit Assister in order to execute direct client marketing and contracting functions. Once a contract is signed between Managed Benefits Services and the company, the Assister then acts as a middleman for all aspects of the managed benefit plans and associated marketing. This is accomplished by establishing a strong relationship with the company and then negotiating the best terms and price for the benefit plan and related marketing.

Managed Benefits Services is also able to create in-house marketing solutions to small private client firms. Some of these services include creating direct mail campaigns, distributing brochures, and conducting informational visits. They can also provide informational seminars on various topics related to managed benefits services in San Diego. Several Managed Benefits Services providers also partner with local trade associations and local chamber of commerce groups in an effort to expand their client base. The goal is to provide their clients with the best possible customer service, after which, they establish a good rapport with the local business community.

By understanding the nature of Managed Benefits Services' clientele and their business needs, a successful direct marketing program can be developed. With the assistance of a seasoned direct marketing agency in the San Diego area, the entire process of expanding a local business' customer base and increasing sales can be streamlined. This helps to ensure that large public companies do not have to outsource their marketing requirements, but rather can maintain their current level of client care and sales while expanding their footprint in southern California. All of this makes the Managed Benefits Services' concept extremely practical for large public companies in southern California that are looking to tap into the growing business economy of the county.